Gradually progressing cycling industry coupled with significant growth of sports apparel industry continue to remain instrumental in influencing the demand of cycling apparel worldwide. In addition, the cycling apparel market growth is pushed by the increasing preference for cycling, given the inherent health benefits of this sport. For instance, in United States demand for cycling quadrupled in the past few years, reveals World Bank analysis. Albeit wide adoption among low income groups of people, cycling has also proliferated across medium and high income classes, mainly driven by personal liking and preference for sustainable awareness. This has largely propelled the adoption of cycling apparel, in turn driving growth of cycling apparel market.
Considering all odds, FactMR has drafted a new research report on cycling apparel market that projects the demand and adoption scenario of cycling apparel across major countries worldwide. The report projects that the cycling apparel market is expected to rise at a moderate pace during the period of forecast, 2018-2028. The cycling apparel market report reveals that the sales of cycling apparel are expected to remain concentrated in developed nations of North America and Europe, while on the other hand, Asia Pacific excluding Japan (APEJ) region is expected to reflect significant growth potential apropos of cycling apparel demand.
In consonant with consumer demand for cycling apparel, manufacturers are introducing a wide range of novel cycling apparel to gain customer loyalty towards the respective cycling apparel brand as well as higher visibility among untapped customer base. In addition, manufacturers of cycling apparel are adopting omnichannel approach for distribution of cycling apparel as they touch base with dealers, vendors and third party suppliers to provide a seamless experience to customers preferring cycling apparel.
Cycling Apparel Market: Looked Upon as Sustainable Transport
With growing concerns regarding environment protection against greenhouse emissions, EPA has been striving to regulate the carbon dioxide emissions from vehicles in a bid to improve environment health. That said, cycling being a socially, environmentally and economically sustainable activity, it promotes environment health along with physical health. Albeit being a feasible means of transport, accidents are prone to occur that can induce a level of reluctance among cyclists. This has promoted cycling safety by mandating use of gears such as cycling apparel. With cycling gaining higher significance as a sustainable transport mode, the demand for cycling apparel is likely to witness steady rise during the period of forecast, thus fuelling growth of cycling apparel market.
Cycling Apparel Market: Design Innovations to Favor Momentum
The cycling apparel market is highly unorganized as market comprises a large percentage of small players spread worldwide. With growing popularity of cycling, manufacturers of cycling apparel competing in the international market are focusing on collaborative efforts with a view to organize the supply chain of the cycling apparel industry as well as advancements in cycling apparel that enhance comfort and usability. Ford has introduced cycling jacket that is a smart cycling apparel which has sleeves that light up to guide the rider on road. Such design innovations are expected to spur the demand for cycling apparel in turn favoring momentum of cycling apparel market during the forecast period.
Cycling Apparel Market: Growing Cyclist Death to Induce Sense of Reluctance
Increasing number of cyclist deaths has induced a sense of reluctance among people which is likely to hamper the growth of cycling apparel market. Albeit a higher percentage of population preferring cycling, road accident factor is likely to reduce the count in the coming years, which can impede the use of cycling apparel. According to Governor’s Highway Safety Association (GHSA), deaths among cyclist due to road accidents is increasing by 12.2 percent per year. This coupled with automobile development is likely to create challenges for cycling activates, in turn hindering adoption of cycling apparel.