Travelling can refresh one’s mind and body. This is a perfect way to escape from the world of reality to the world of fancy at least for a few days. People love to explore new places and this is the primary reason why travel business is at the highest peak now. Today, in the age of digitalization, most of the tour agencies have come online. The first step of opening a travel agency is to build a fully functional and customized travel portal website that acts as a bridge between the backpackers and the agents.
It’s not enough to build a fully-fledged website. It will be of no use if the backpackers will not find the specific site in search engines. In order to drive more and more travellers towards a specific travel website, one needs to improve its SEO ranking. SEO is a method of bringing a particular webpage or website on the higher position of the list of search engine result pages or SERPs. Here are some tips on how to achieve this goal.
- Make It Mobile Friendly
With the rapid growth of mobile users, it becomes necessary to build a site with this special feature. Today, most people use smartphones while searching for any specific product or collecting information. Backpackers tend to book tickets on site from mobile devices. Hire a responsive website design company in India or anywhere else for a mobile-friendly and responsive site. Here are the mobile ranking factors, individual needs to keep in mind- good page loading speed, image optimization, avoiding the use of small text and small touch elements, flash animation and so on.
- Place Navigation On The Specific Travel Website
Every site with a large number of web pages should have a well-designed internal link structure. One needs to ensure the fact that no two pages be further away than three clicks from each other for better user experience. The best way of ensuring this fact is to put up site navigation. Take the help of highly professional web developers and designers for achieving this goal.
- Leverage Social Networks
In order to grab the attention of backpackers, website builders should leverage social networks. Today, social media websites have become part of everyone’s life. For improving a travel website’s ranking, do not forget to do this. A leading online travel portal development company can help to build an SEO friendly travel portal website.
Hope, the readers have found all the given tips useful. If they want to know more about this topic, they may consult the experienced website developer and designer. Conduct thorough research first and then proceed further. While choosing the web design company, the individual may consider the following points- experience, track records, customized solutions and more.